Sponsorship Opportunities
Associate your brand with the biggest sporting spectacle in Purvanchal. Season 1 inventory is finite, founding-partner pricing is locked, and Season 2 rates will reset higher.
On-ground + Broadcast + Digital + Creator Network
DD Sports linear TV across UP, Bihar & Hindi markets
FanCode live streaming + reels & shorts digital reach
1000+ syndicated community pages & creator network
Live match crowd across Purvanchal & Eastern UP cities
Sponsorship Tiers
Choose the strategic asset tier that fits your brand goals
Title Sponsor
Ultimate brand integration. Complete naming rights and 35% ad inventory dominance across all platforms.
- Naming Rights: Kashi Premier League T10 presented by [Your Brand]
- 35% Ad Inventory (TV/OTT/YouTube)
- 30% Boundary Rope & 35% LED Perimeter Branding
- Man of the Match exclusive rights
- Ad shoot with all 8 team captains & ambassadors
Powered By Sponsor
Secondary logo hierarchy and strategic timeout dominance. High-frequency broadcast association.
- Powered By [Your Brand] on every league asset
- 70% Visibility during Strategic Timeouts
- 20% Ad Inventory (TV/OTT/YouTube)
- 20% Boundary Rope & LED Perimeter Branding
- 10 VIP & 20 General match passes
Co-Powered By Sponsor
Playing XI & Umpire Review integration. Direct exposure to 100% of the live audience.
- Tertiary Logo Hierarchy on backdrops & headers
- 70% Visibility during Playing XI & Umpire Review
- 15% Ad Inventory (TV/OTT/YouTube)
- 10% Boundary Rope & LED Perimeter Branding
- 5 VIP & 10 General match passes
Official Partner
Full category exclusivity for Season 1. Block competitors from tournament association.
- Full Category Exclusivity (Beverage, Auto, Fintech, etc.)
- 10% Ad Inventory (TV/OTT/YouTube)
- 10% Boundary Rope & LED Perimeter Branding
- Category-product stall on match days
- 3 VIP & 7 General match passes
Official Umpire Partner
100% exclusive Umpire jersey branding. Your logo on screen every 30 seconds for maximum frequency.
- 100% Umpire Jersey Branding (Front & Back)
- 100+ On-Camera moments per match (every 30s)
- Referee Kit Branding 100% Exclusive
- 5% Ad Inventory (TV/OTT/YouTube)
- 2 VIP & 5 General match passes
10 Months to Season Kick-off
Every phase is engineered to compound audience anticipation — early commitments get the longest activation runway.
Pre-Launch
Brand reveal • trophy unveil • sponsor announcements • PR press conferences
Player Scouting
Scouting across 20+ Purvanchal cities to finalize full player pool
Player Auction
8 franchises bid live to build squads • VVIP sponsor access
Team Camps & Hype
Team camps • local activations • PR push • sponsor digital campaigns
Season Kick-off
Opening ceremony • inaugural match • sponsor activation live
Players Kit Branding
10 individual branding zones across all kits & franchises
Stitched directly into the high-performance jerseys and shorts, logos receive massive exposure during broadcast cuts, replays, close-ups, and dugout coverage.
Co-Branded Ticketing
Partnering with Zomato District & WC Tickets
Tickets are distributed on India's top live-event platforms. Put your brand in checkout flows next to IPL & Bollywood events, reaching the massive urban Purvanchal diaspora.
- Sponsor logo locked on every digital & print ticket
- App-checkout banner placements during ticket purchase
- Post-purchase email sequence with exclusive sponsor offers
- Gate-scan moment carries sponsor mark on-screen at entry
Direct Player & Content Access
Go beyond simple logo placement
Marquee Players Shoot
Top-tier sponsors get dedicated shoots with the league's marquee names for commercials, print, and social.
Full Squad Shoots
Full-team backdrop shoots for sponsor campaigns. Choose a franchise, get the whole squad.
Sponsor Activations
Player appearances at sponsor stores, factories, dealer events — a powerful B2B & retail tool.
Docu & Stories
Sponsor integration into the KPL 'Player Stories' docu-series — authentic, narrative-first storytelling.
